Simon Says Foundation
We directly support the Foundation's lifesaving work with our rescue and shelter partners.
Our band of brothers
Behind our bark
Changing pet care is only one part of our mission.
We love dogs, but affection without responsibility has never been enough.
The crisis filling shelters is not a failure of dogs. It is the consequence of human decisions, inadequate knowledge, and systems that intervene too late.
Simon Says exists to change what happens before a dog is surrendered, abandoned, or overlooked. And if they are, we want to provide a route to safety.
We measure our progress by every dog saved now and by the work we do to ensure fewer need saving tomorrow.
Our current rescue pack:
Vice @simonsaysfoundation
Santiago @laanimalcontrol
Ben @wenatcheehumanesociety
Kringle @dobiesandlittlepaws
The problem is obvious
The pet industry is booming, but the system pets are in is broken. We’re different.
Give
We give at least 50% of our net profits yearly to rescues and shelters with our foundation partnership.
Education
We provide ongoing education for dog owners in all we do. Better pet parents mean happier dogs.
Donate
We are committed to donating 40,000+ items a year through the Simon Says Foundation to rescues and shelters nationwide.
$158 Billion
Spent on pets in the U.S. in 2025 (APPA). Yet shelters and rescues still struggle to feed and treat dogs in need. Thousands of dogs are euthanized weekly.
71 Million
U.S. households owned a dog in 2025. Hundreds of thousands of dogs enter shelters each year. An industry built on our love for dogs should do more for those still waiting for a home.
3 ways to support
3 ways to support
Do more...
Dogs aren’t going to save themselves.
Right now, we need more people who really care about dogs, not clicks.
Posting can help a dog be seen, but someone still has to step up and help save that life.
Get out from behind the screen and into shelters and rescues near you. Foster. Volunteer. Transport. Adopt. Donate. Advocate. Every person can do something, and every action can change a dog’s life.
Dogs do not need more spectators. They need people willing to show up.
Educate
We are here to inform, not influence.
Education is built into everything we do. We provide clear, practical information about dog health, behavior, care, and rescue. We support dog owners, rescuers, shelters, and everyone working to improve the lives of dogs.
Our information appears on our packaging, website, social channels, product instructions, and all communications.
We explain what matters, why it matters, and how to use that knowledge to make better-informed decisions for the dogs in your care.
Education should empower you, not sell to you.
Meet Eofi @bellaandsunshinerescue
Nominate a rescue
Our networks never stop trying to help every dog be loved, cared for, and safe.
Reaching every paw takes a village. That’s where you can really assist.
If you know a rescue or shelter that could use support, nominate them to be in our trusted network.
Our team carefully screens each organization to ensure they meet our "dog-first" standards. Once approved, we'll make certain every dollar or item donated to them gets into the right paws.
Clean Paws Program
We organize Simon Says “Suds Squads” to give shelter and rescue dogs a much-needed bath day. It’s not just about cleanliness.
It’s about comfort, confidence, and giving adoptable dogs their best shot at finding a family.
@casadeloverescue
It’s about comfort, confidence, and giving adoptable dogs their best shot at finding a family.
@casadeloverescue
Nominate a rescue or shelter today.
Rescuing is hard
things no one tells you
People
Many new or small rescues started by well-meaning individuals are unfamiliar with the intense emotional, financial, and operational demands of life saving rescue work. They quit rescue work very quickly.
Networkers
Saving dogs needs strong, established relationships with shelters across the country who are on the front lines of dog rescue. Smaller rescues and networkers do 75% of all lifesaving work (CauseIQ).
External factors
Economic pressure, housing costs, job loss, and rising pet care expenses can force families to surrender their dogs. When communities struggle, shelters and rescues see the impact.
Help us
Help more dogs
Know a rescue or shelter in need?
Never stop learning
Knowledge helps dogs thrive
Even the most experienced pet owners need refreshers.
